Hiring Experts or DIY Marketing?
Hiring experts to help with your marketing plan can cause some anxiety for a small business owner.
As a business owner, you've probably learned how to do a lot of things. Especially early on in your business when you have more time than you do money, so you find a way to do it all yourself.
It's important to have a variety of skills in business; being versatile is a massive advantage.
But here's the thing: A jack of all trades is usually going to do a worse job than a specialist.
When your business starts to scale, it's vital that you recognize the power of outsourcing to experts, especially in areas that don't align with your strengths.
In this video, I talk about how outsourcing certain tasks can help your marketing campaigns become even more profitable than ever.
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